Role: YouTube Growth Specialist & Channel Manager
Company: Hubhopper
Location: Delhi (In person, onsite)
CTC- 5-6 LPA
About the Role
We are looking for someone who has lived the YouTube journey firsthand—someone who has built and grown their own channel, understands the grind of getting from 100 to 50,000 subscribers, and has experimented deeply with growth tactics.
It is for creators-turned-operators who understand what works on YouTube because they've tried, failed, iterated, and grown themselves. At Hubhopper, you will work on scaling YouTube channels for brands, founders, and podcasts—owning end-to-end growth strategy and execution.
About Hubhopper:
Hubhopper is a leading podcast platform, specializing in creating and distributing premium audio content for listeners and brands alike. We offer end-to-end podcast production services and aim to transform the way people consume content through the power of audio. As we continue to grow, we're looking to add dynamic and passionate professionals to our team who can help drive branded content sales and build strong partnerships across various verticals.
Key Responsibilities
1. Channel Growth Strategy (0 → 10 Scale Focus)
- Build and execute growth strategies for new and early-stage YouTube channels
- Knowledge of famous YT creators and their strategies
- Knowledge of podcast and video content understanding across genres
- Identify content-market fit and iterate quickly based on performance signals
- Develop channel positioning, content buckets, and publishing strategy
2. Non-Linear Growth Execution
- Drive growth using unconventional and high-leverage tactics:
- Short-form distribution across platforms (Reels, Shorts, TikTok-style formats)
- Cross-posting across platforms (Instagram, LinkedIn, Twitter, etc.)
- Fan page ecosystems and content amplification loops - clipping content
- Collaboration strategies with creators and adjacent audiences
- Experiment with rapid testing frameworks to identify breakout formats
3. YouTube Optimization & Analytics
- Optimize titles, thumbnails, retention curves, and CTR
- Analyze watch time, audience behavior, and content performance
- Continuously refine based on data insights
4. YouTube Ads & Distribution
- Plan and execute YouTube ad campaigns for content amplification
- Use paid + organic loops to accelerate growth
- Optimize CAC for subscriber and view growth
5. Content Repurposing Engine
- Build systems for converting long-form content into high-performing clips
- Scale distribution through Shorts and short-form-first strategies
Ideal Candidate Profile
- Has built or actively worked on their own YouTube channel
- 2–4 years of hands-on experience in YouTube growth / channel management / YouTube ads
- Deep understanding of YouTube algorithm, retention, and virality mechanics
- Strong intuition for content that performs vs. content that doesn't
- Has experimented with clipping, fan pages, cross-posting, and collaborations
- Thinks in terms of growth loops, not just linear content calendars
- Comfortable working in a fast-paced, high-ownership environment
What We're Not Looking For
- Traditional social media managers focused only on posting calendars
- Candidates without hands-on YouTube growth experience
- Pure performance marketers without organic growth understanding
Why Join Hubhopper
- Work directly on scaling creator-led and brand-led YouTube channels
- High ownership: you will directly impact channel growth outcomes
- Opportunity to build repeatable growth playbooks across industries
- Fast-growing environment with exposure to multiple content formats
