YouTube Channel Manager

Company Profile: AIM is a prominent platform dedicated to chronicling technological advancements in analytics, artificial intelligence, data science, and big data. Founded in 2012 and based in Bengaluru, AIM offers a range of services, including research and advisory, corporate upskilling through the ADaSci program, talent assessment via MachineHack, and branded content creation. AIM also hosts numerous conferences and events, such as MachineCon, Cypher, and the Data Engineering Summit, which bring together industry leaders, developers, and AI enthusiasts to discuss the latest trends and innovations.

Position Overview: We are looking for a dynamic and detail-oriented individual to join our team as a YouTube Platform Manager. This role involves content strategy development, audience engagement, performance analysis, and collaboration with content creators. The ideal candidate is a YouTube enthusiast with experience in content operations and a strong grasp of digital media and analytics.

Key Responsibilities:

- Upload videos to the organization's YouTube channels, ensuring they are properly formatted, titled, tagged, and described.

- Ensure that videos meet quality standards and adhere to YouTube's community guidelines.

- Plan video release schedules and coordinate content calendars.

- Optimize video titles, descriptions, and tags for search engine visibility and audience engagement.

- Implement best practices for video thumbnails and metadata.

- Monitor and respond to comments and engage with the YouTube audience.

- Encourage user interaction and community building.

- Analyze YouTube analytics to track key performance metrics.

- Use data to make informed decisions about content and audience growth strategies.

- Implement search engine optimization (SEO) techniques to enhance video rankings.

- Explore and implement monetization options, such as ads, sponsorships, and merchandise.

- Maintain documentation of content and operational processes.

- Stay updated on YouTube policies and regulations.

Required Skills:

- Strong communication and interpersonal skills

- Strong knowledge of social media platforms, especially YouTube, Facebook & Snapchat

- Good organizational skills with experience in data and sheet management (Excel/Google Sheets)

- Ability to multitask and coordinate across teams

- Prior experience in talent management or brand execution