Website Maintenance, WordPress & SEO Executive

We are looking for a Website Maintenance, WordPress & SEO Executive to maintain company websites, manage WordPress updates, improve Google search rankings, increase organic traffic, and generate qualified leads.

Key ResponsibilitiesWebsite Maintenance

• Perform regular website maintenance and health checks.
• Monitor website uptime, security, speed, and functionality.
• Update website pages, content, banners, blogs, images, forms, and links.
• Identify and resolve broken links, page errors, layout issues, and form-related problems.
• Ensure the website works properly across desktops, tablets, mobile devices, and major browsers.
• Manage website backups and restore the website when required.
• Monitor SSL certificates, hosting, domain renewals, and website security.
• Coordinate with hosting providers, designers, and developers to resolve technical issues.
• Maintain records of all website updates, changes, and resolved issues.

WordPress and Plugin Management

• Manage and maintain WordPress websites.
• Update WordPress core, themes, and plugins regularly.
• Back up and test updates before applying them to the production website.
• Monitor plugin and theme compatibility.
• Resolve issues caused by WordPress, theme, or plugin updates.
• Remove unused or vulnerable plugins and recommend suitable alternatives.
• Manage WordPress users, roles, and access permissions.
• Protect websites against malware, spam, and unauthorized access.

Google Ranking and SEO

• Improve the website's Google ranking for targeted keywords.
• Develop strategies to achieve and maintain first-page Google rankings.
• Conduct keyword research, competitor analysis, and search-trend analysis.
• Track keyword positions and prepare regular Google ranking reports.
• Perform on-page, off-page, local, and technical SEO activities.
• Optimize titles, meta descriptions, headings, URLs, image alt text, content, and internal links.
• Monitor and resolve Google indexing and crawling issues.
• Manage XML sitemaps, robots.txt, redirects, canonical tags, and structured data.
• Improve domain authority through ethical link-building activities.
• Monitor Google algorithm updates and adjust SEO strategies accordingly.
• Manage and optimize Google Business Profile when required.

Website Performance

• Improve website speed, mobile responsiveness, and user experience.
• Monitor and improve Google Core Web Vitals.
• Manage caching, image optimization, CDN, SSL, and database optimization.
• Identify and fix duplicate content, missing metadata, and technical SEO issues.
• Ensure the website remains secure, accessible, and available.

Analytics and Reporting

• Manage Google Analytics, Google Search Console, Google Tag Manager, and SEO tools.
• Monitor organic traffic, impressions, clicks, rankings, leads, and conversions.
• Prepare weekly and monthly website maintenance and SEO reports.
• Compare Google ranking performance against competitors.
• Analyze underperforming keywords and pages and recommend improvements.
• Report completed website updates, open issues, risks, and upcoming maintenance requirements.
  

Required Skills

• Strong knowledge of website maintenance and troubleshooting.
• Good knowledge of WordPress administration, themes, plugins, page builders, and forms.
• Experience with Google-ranking strategies and search engine optimization.
• Knowledge of on-page, off-page, local, and technical SEO.
• Experience with Google Analytics, Google Search Console, and Google Tag Manager.
• Familiarity with SEMrush, Ahrefs, Moz, Screaming Frog, or similar tools.
• Basic knowledge of HTML, CSS, JavaScript, PHP, databases, hosting, and DNS.
• Knowledge of website speed optimization, caching, CDN, SSL, backups, and security.
• Good analytical, problem-solving, communication, and reporting skills.

Preferred Qualifications

• Bachelor's degree in IT, Computer Science, Marketing, or a related field.
• 1 to 2 years of experience in website maintenance, WordPress, and SEO.
• Experience improving Google rankings for competitive keywords.
• Experience managing business, software, or product websites.
• Relevant WordPress, SEO, Google Analytics, or Google Ads certification is an advantage.

Key Performance Indicators

• Website uptime, security, and overall functionality.
• Timely completion of website, WordPress, theme, and plugin updates.
• Reduction in broken links, website errors, and unresolved issues.
• Improvement in Google rankings for targeted keywords.
• Number of targeted keywords appearing on Google's first page.
• Growth in organic traffic, qualified leads, and conversions.
• Improvement in website speed and Google Core Web Vitals.
• Reduction in indexing errors and technical SEO issues.
• Accuracy and timeliness of maintenance and SEO reports.