Whizz HR is hiring Web Analytics to work with an award winning brand
Key Responsibilities:
- Implement, manage, and maintain web analytics tracking using tools such as Google Analytics, Adobe Analytics, or similar platforms.
- Develop and automate dashboards and reports that highlight key performance indicators (KPIs), trends, and user behaviour insights.
- Collaborate with stakeholders to define analytics requirements and deliver timely, accurate reporting.
- Monitor website performance metrics, user engagement, traffic sources, and conversion funnels.
- Translate complex data into clear, actionable insights and present findings to both technical and non-technical audiences.
- Work with developers to validate data collection implementations using tools like Google Tag Manager or other tag management systems.
- Continuously optimize tracking setups to ensure data accuracy and completeness.
- Conduct A/B tests and performance analyses to inform marketing and UX strategies.
Required Skills & Experience:
- 3–5+ years of experience in web analytics and reporting.
- Hands-on expertise with tools such as Google Analytics (GA4), Adobe Analytics, Google Tag Manager, and Data Studio/Tableau/Power BI.
- Proficient in SQL and/or other query languages for data extraction and manipulation.
- Strong knowledge of website tagging, cookies, and user tracking methodologies.
- Excellent data visualization and reporting skills with the ability to synthesize data into insights.
- Familiarity with marketing platforms (Google Ads, Meta Ads, etc.) is a plus.
Nice to Have:
- Experience with customer journey mapping and attribution modelling.
- Background in digital marketing or e-commerce analytics.
- Familiarity with JavaScript or debugging tools for tag validation (e.g., Chrome DevTools)
Write to us with your resume at [Confidential Information]
Warm regards,
Whizz HR
