VP-Marketing

Key Responsibilities:

• Strategic Leadership:Develop and implement robust marketing strategies to drive growth across B2B and B2C segments
• Lead Generation:Design and execute high-impact lead generation campaigns that attract and convert prospects into loyal customers
• Content Excellence:Oversee the creation of compelling and engaging content that resonates with our target audiences and enhances our brand narrative
• Cross-Functional Collaboration:Work closely with product, sales, and customer success teams to ensure alignment and drive cohesive marketing efforts
• Performance Measurement:Utilize data-driven insights to measure the effectiveness of marketing campaigns and optimize strategies for maximum impact
• Innovation:Stay ahead of industry trends and emerging technologies to introduce innovative marketing initiatives and maintain a competitive edge

What We re Looking For:

• Experience:Minimum of 5 years in a leadership role within B2B and B2C SaaS marketing
• Proven Track Record:Demonstrated success in leading marketing strategies, driving lead generation, and creating impactful content
• Leadership Skills:Strong ability to inspire and lead a marketing team, fostering a collaborative and results-driven environment
• Analytical Mindset:Proficiency in leveraging analytics to inform decision-making and enhance campaign performance
• Creativity:Innovative thinker with a knack for developing creative solutions to complex marketing challenges
• Communication:Exceptional verbal and written communication skills, with the ability to present ideas clearly and persuasively