We are looking for a creative and detail-oriented Video Editor to join The Better India's Brand Video Team. The role involves editing emotionally engaging branded documentaries and high-performing short-form social content for leading brands, foundations, and impact-driven campaigns.
The ideal candidate should have a strong sense of storytelling, pacing, design, and social-first editing, with the ability to work across both long-form narrative pieces and fast-turnaround digital content.
Key Responsibilities
- Edit branded documentary-style films (3–6 mins) with a strong focus on narrative storytelling, emotional arcs, pacing, and visual treatment.
- Create engaging short-form vertical videos (up to 2 mins) optimized for Instagram Reels, YouTube Shorts, and other social platforms.
- Design and execute basic to intermediate 2D motion graphics, animated explainers, supers, transitions, and typography animations.
- Collaborate closely with producers, directors, writers, and brand teams to deliver high-quality videos aligned with campaign objectives and timelines.
Software & Skills Required
- Adobe Premiere Pro
- Adobe After Effects
- Adobe Photoshop
- Adobe Illustrator
- Strong understanding of social media formats, pacing, and audience behavior
- Good sense of music, sound design, typography, and visual storytelling
- Ability to manage multiple edits and feedback rounds efficiently
Key Performance Indicators (KPIs)
- Timely delivery of edits while maintaining quality and adhering to production timelines.
- Quality of storytelling, visual polish, and overall audience engagement across formats.
- Efficiency in handling revisions and incorporating stakeholder feedback.
- Performance of edited content across digital platforms (views, retention, engagement, completion rates, etc.).
Key Personal Attributes
A successful candidate for this role should have a strong visual sensibility, a sharp instinct for storytelling, and the
ability to create fast-paced, engaging edits tailored for digital audiences. They should be passionate about experimenting with new-age graphics, motion design styles, transitions, and visual treatments, while also bringing strong 2D animation skills and an eye for detail to both documentary and short-form content.
