Lokal is India's largest regional content and services platform, built for the 500 million+ internet users from tier 2+ towns.
Founded by IIT alumni, Lokal started in 2018 to address the lack of relevant local content and now goes beyond content to solve real, everyday problems of Bharat. Growing as a house of apps, Lokal is evolving into an AI-driven discovery and access platformconnecting users in tier 2+ India with the experts, tools, and knowledge they've historically lacked access to:
Lokal Matrimony - Location-based matchmaking apps focused on hyperlocal compatibility
Lokal Jobs - Hyperlocal job discovery platform connecting blue- and grey-collar workers with nearby opportunities
GyanTV - Skill-based learning in regional languages (stocks, photography, small business & more)
Dostt - Make new friends through voice chats, games, and real, authentic conversations
Eaze - A safe space to explore emotional well-being via community-driven support
AstroLokal - Instant access to trusted astrologers through audio and chat
And more - 10+ new apps in testing & exploration across agricultural advisory, legal advisory, financial guidance, and AI-powered personal assistants
Requirements
- Expertise in editing for short-form and mid-length videos (reels, promos, social media ads)
- Understanding of visual hooks, pacing, and storytelling rhythm
- Ability to match edits with platform behavior fast cuts, high engagement moments, retention tactics
- Strong grasp of color grading, text animations, and sound design to enhance storytelling
- Knowledge of ad metrics understanding what kind of edits boost CTR and completion rates
- Ability to work closely with writers and creative leads for seamless execution of concepts
- Up-to-date with editing trends, meme culture, and audio trends
- Strong command over two languages minimum English and their native language both written and spoken, to bring cultural nuance and flexibility in writing
