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Specsmakers

Vice President Marketing/CMO

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Job Description

Company Description

Specsmakers is one of India's fastest-growing eyewear brands, offering precision-crafted eyewear that blends style, comfort, and performance at affordable prices. With over 275 stores across South India, we provide a seamless retail experience built on trust and quality.

Role Description

This is a full-time on-site role for located in Chennai / Banglore .The CMO will be responsible for overseeing market planning, media planning , Digital marketing plans ,conducting market research, Brand marketing and managing marketing strategies. Responsibilities also include developing and executing marketing campaigns, managing public relations, and analyzing market trends to ensure brand growth and visibility.

Qualifications

  • Experience in 360 Markketing from planning to execution both in Digital and Non Digital marketing.
  • Good knowledge in ideation to execution in brand management.
  • create media plans and campaingn calendar aligning with interdepartments to meet kpis
  • work wigh agencies to execute the csmpaigns and plans.
  • Strong analytical and strategic thinking abilities.
  • Excellent execution capabilities with strong sense of driving decisions through data.
  • Proven leadership and team management capabilities.
  • A consumer brand or a retail / ecommerce brand experience would be helpful.

Job Details

1. Position is based in chennai/Banglore

Joining date

Inmediate joiners or 15-30 day notice candidates would have an added advantage.

Interested candidate please dm me or send me ur cv to [Confidential Information]

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About Company

Job ID: 138857269