Job Title: UX Researcher
Experience: 35 years
Location: BKC, Mumbai (HQ)
Employment Type: Full-time, Work from Office
Qualifications: Bachelor's degree required; master's degree preferred (Strategic Design, Design Management, Human Centred Design, Psychology, Anthropology, Behavioural Sciences or related fields)
Artefacts: Work samples/portfolio demonstrating your research capabilities
About IDFC FIRST Bank
IDFC FIRST Bank is a new-age, digital-first bank committed to transforming how Indians experience banking. Our goal is to build a world-class bank in Indiaone that is driven by ethics, powered by technology, and a force for social-good. As a young and digital bank, we are uniquely positioned to challenge conventions, shape modern banking, and craft meaningful digital experiences for millions.
We believe that exceptional products are built on a deep, empathetic understanding of usersmaking research an integral part of our product development.
Join us as we push the boundaries of modern banking.
About the Role
As a UX Researcher, you will work closely with the Principal Researcher and collaborate with product managers, designers, engineers, and business teams to deliver research that informs product decisions.
You will plan and conduct research, synthesize insights, and help influence product strategy with strong evidence and user understanding.
This role is ideal for a hands-on researcher who is curious, detail oriented, and passionate about uncovering the why behind user behaviour. Experience working on B2C digital products is preferred.
You will work closely with young and dynamic cross-functional teams, ensuring that every decision is grounded in a deep understanding of our users.
Key Responsibilities
1. Research Planning & Execution
- Support end-to-end research for key projectsfrom scoping to planning, recruiting, conducting, and analysing studies.
- Conduct qualitative and quantitative research including interviews, usability testing, surveys, ethnographic sessions, and concept evaluations.
- Help define research objectives that align with product and business goals.
2. User Testing & Evaluation
- Conduct or assist in moderated and unmoderated usability tests.
- Identify usability issues, evaluate user journeys, measure performance, and provide recommendations for improvements.
3. Synthesis & Insight Communication
- Translate findings into clear, actionable insights, frameworks, and recommendations.
- Present insights to product/design teams and contribute to decision-making discussions.
- Create reports, debriefs, and frameworks that serve as archival resources.
4. Documentation & Repository Management
- Maintain well-organized research artefacts, notes, and insights in a shared repository.
- Ensure research learnings remain accessible and reusable across teams.
5. Research Operations
- Coordinate with vendors, recruitment teams, and internal functions to ensure smooth research operations.
- Contribute to creating templates, processes, and workflows that make research efficient and scalable.
6. Cross-functional Collaboration
- Partner closely with designers, product managers, business, and data teams to embed research throughout the product lifecycle.
- Provide recommendations that champion user-centred design.
7. Knowledge Sharing & Practice Building
- Share insights across teams and help foster a culture of research-driven decision making.
- Support the evolution of research methods, assets, and best practices within the bank.
8. Stay Current & Curious
- Keep up with emerging research methods, AI-enabled tooling, behavioural insights, and industry trends.
- Experiment with and adopt new tools and workflows that improve research quality and speed.
What You Bring
- 35 years of experience in UX researchpreferably in a B2C setup, with a portfolio showing how your work influenced product decisions.
- Strong command of qualitative and quantitative research methodsinterviews, usability testing, surveys, basic analytics, SUS, heuristic evaluations, ethnography, and secondary research.
- Comfort with complex data, to derive patterns, and translate them into actionable insights.
- Experience of collaborating with design, product, analytics, and marketing teams.
- Strong communication skillscomfortable writing structured reports and presenting findings.
- Familiarity with tools such as Entropik, Maze, User-testing, Hotjar, Miro, Figma, and especially AI-led research tools.
What Will Make You Stand Out
- Experience in financial services, fintech, or other complex/regulated industries.
- Enthusiasm for collaborating with and learning from other researchers and designers.
- Ability to help evangelize research and support training or awareness efforts in cross functional teams.
- Curiosity about user psychology, behavioural economics, AI-led research methods, and emerging UX trends.
- Engagement with the UX research community (writing, speaking, sharing).
