Summary
Position Summary
Specialist, Marketing Performance Analytics
Join Deloitte's Marketing Insights team as a Specialist and turn data into decisions that shape smarter marketing. In this role, you will help uncover meaningful insights across campaigns, audiences, and business priorities—translating complex data into clear stories, actionable recommendations, and measurable impact. You will work closely with marketing leadership to support reporting, performance measurement, and insight generation that drive stronger outcomes for Deloitte businesses, industries, and accounts.
This is an opportunity for a curious, analytical, and detail-oriented professional to combine data fluency with storytelling, helping marketing teams understand what is working, where opportunities exist, and how marketing investments can deliver greater value.
Work you'll do
As a Specialist, Marketing Performance Analytics on the Insights team, you will be responsible for:
- Providing analytical and reporting support for marketing campaigns, audience analysis, measurement design, and post-campaign analysis across Deloitte businesses, industries, and accounts
- Identifying patterns in data, interpreting trends, and translating findings into marketing insights and recommendations
- Developing reports and visualizations to meet the insights and analytics needs of brand and marketing stakeholders
- Supporting project scoping, business question definition, and presentation development for complex analytics initiatives
- Collaborating with data owners and stakeholders to deliver insights that support marketing performance and return on investment
The team
The Insights team enables marketing leaders to tell their business impact through data-driven insights. We provide comprehensive solutions across the data-to-insights journey, extracting actionable insights, offering strategic recommendations, and collaborating with stakeholders to develop tailored analytical solutions. We excel in data analysis, data visualization, reporting, and communicating intelligence in a compelling narrative, ensuring the integrity of processes, tools, and data.
Location: Hyderabad
Shift Timings: 2 PM to 11 PM
Qualifications
Required:
- 4-7 years of experience in data insight generation and data intelligence in the marketing domain
- Bachelor's degree in computer science, information technology, computer engineering, business administration, or marketing
- Experience analyzing campaign, audience, or marketing performance data and translating findings into recommendations
- Experience developing reports using Microsoft Excel and data visualization tools such as Tableau
- Experience presenting analytical findings to stakeholders through reports, presentations, or storyboards
- Experience supporting analytics project scoping and defining business questions
- Experience with marketing activities including campaigns, marketing funnel, lead generation, events, digital marketing, search engine optimization, social media, and email marketing
Preferred:
- Master's degree or Master of Business Administration
- Experience supporting brand-to-demand or campaign measurement initiatives
Our purpose
Deloitte's purpose is to make an impact that matters for our people, clients, and communities. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. Our purpose comes through in our work with clients that enables impact and value in their organizations, as well as through our own investments, commitments, and actions across areas that help drive positive outcomes for our communities.
Our people and culture
Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ways of thinking, ideas and perspectives, and bring more creativity and innovation to help solve our clients most complex challenges. This makes Deloitte one of the most rewarding places to work.
Professional development
At Deloitte, professionals have the opportunity to work with some of the best and discover what works best for them. Here, we prioritize professional growth, offering diverse learning and networking opportunities to help accelerate careers and enhance leadership skills. Our state-of-the-art DU: The Leadership Center in India, located in Hyderabad, represents a tangible symbol of our commitment to the holistic growth and development of our people. Explore DU: The Leadership Center in India .
Benefits To Help You Thrive
At Deloitte, we know that great people make a great organization. Our comprehensive rewards program helps us deliver a distinctly Deloitte experience that helps that empowers our professionals to thrive mentally, physically, and financially—and live their purpose. To support our professionals and their loved ones, we offer a broad range of benefits. Eligibility requirements may be based on role, tenure, type of employment and/ or other criteria. Learn more about what working at Deloitte can mean for you.
Recruiting tips
From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.
Requisition code: 357920
