The role details :
- Responsible for the successful management of digital strategy for our clients. The role requires an innovator, a trendsetter, a progressive thinker who can connect digital, social media and SEO to grow the clients business. This person plans and executes these all digital marketing initiatives including web and online advertising campaigns. Work responsibility also includes making recommendations regarding emerging digital technologies, and identify strategic partners.
KRAs
- Develop Digital Strategies for Brands
- Execute and Monitor Social Media Accounts
- Brainstorm new and creative growth strategies
- Plan, execute, and measure campaign performances and conversion tests
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Use innovation and technology to leverage your marketing strategies
Desired Skills and Experience :
- Google Adwords Certified
- Good Knowledge of Google Analytics
- Good Knowledge of media platforms
- Good Knowledge of Facebook/Instagram Ads and Marketing.
- Excellent Communication Skills
- Proven working experience in Social Media or related field.
- SEO (on page, off page) is a plus.
- Excellent consulting writing, editing, presentation and communication skills
- Keen attention to detail
- Basic knowledge of web design
- Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Minimum relevant experience of 2 years in digital/new media on either agency or corporate side
- Bachelors Degree / Masters in Business Administration (will be an added advantage)
