Key Result Areas
KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)
KRA1 Achieving sales targets
Achieving sales targets of white cement & new products
- Prospecting of project sites
- Meeting with architects, builders & influencers
- Presentation on white cement applications and sampling in coordination with CASC personnel
- Supply of material, ensuring timely receipt of orders, payment & collections
- Promoting new products & applications through presentations and sampling in coordination with CASC personnel
- Ensuring sales of new products on project sites, receiving orders & payment collection
KRA2 Sales to direct parties
Achieving sales targets by ensuring sales to direct parties
- Organizing & conducting meetings with direct parties
- Ensuring sales of white cement & new products to direct parties, (paint & tile manufacturers) supplying material & payment collection
KRA3 Ensuring C form & ugai collection
- Ensuring sales & achievement of targets on C form supplies
- Collection & collating c form & other related forms
- Achieving ugai targets of supplies on concessional form
KRA4 Demand generation
Promoting products & applications through implementing market development plan for demand generation
- Exploring new projects to promote white cement & new products applications
- Meeting builders, government departments & end users
- Implementation of market development plan with the aid of awareness camps, trade exhibitions in coordination with CASC personnel.
KRA5 Prospecting new customers & CRM
- Maintaining & updating database of architects, builders & influencers
- Regular visits to architects, builders & influencers for relationship building & approval of white cement based applications on projects & brand promotion
- Organizing & conducting architects, builders meetings for promotion of white cement based applications & new products
- Maintaining & updating database of upcoming projects sites, sharing the data with CASC personnel for products approval to increase sale of white cement based applications & new products.
