Job Description
This is a remote position.
Job Description
We are seeking a motivated and enthusiastic Product Marketing Trainee to join our dynamic team. The ideal candidate is curious about AI technologies, has a foundational understanding of digital marketing principles, and is eager to learn and grow in a fast-paced environment. They should be comfortable leveraging AI tools comprehensively in their day-to-day work to enhance productivity, creativity, and decision-making. You will support marketing strategies, social media campaigns, and SEO efforts for our AI platform, ZBrain.ai, while collaborating with content, UI/UX, and development teams on product launches and strategic initiatives. This is an excellent opportunity to build hands-on experience in product marketing, GTM positioning, SEO optimization, and AI-driven marketing workflows, and grow into a well-rounded product marketing professional.
Responsibilities
- Learn ZBrain.ai's platform capabilities and stay updated on emerging AI technologies and digital marketing trends.
- Assist in developing and executing product marketing strategies for ZBrain, including content marketing, social media, and brand awareness campaigns.
- Support social media management across platforms (LinkedIn, X/Twitter, YouTube, etc.) by creating posts, scheduling content, and tracking engagement metrics.
- Contribute to SEO optimization efforts, including on-page optimization (meta tags, content structure, internal linking) and off-page backlinking activities.
- Assist in product marketing tasks such as GTM (go-to-market) messaging, competitive research, and preparing marketing collateral for product launches.
- Work cross-functionally with content, UI/UX, and development teams to support cohesive product launches, sales enablement, and strategic initiatives.
- Analyze social media and marketing performance metrics and help adjust strategies accordingly.
- Research industry trends, competitor activities, and create content that aligns with those trends.
- Brainstorm and execute creative ideas for marketing campaigns.
- Effectively communicate findings and insights to both technical and non-technical stakeholders.
Requirements
Essential Skills
Job
- Basic social media marketing skills and knowledge of digital marketing techniques.
- Basic understanding of SEO principles, including on-page optimization, keyword research, and backlinking strategies.
- Familiarity with various AI platforms for research, content generation, and workflow automation.
- Awareness of product marketing concepts, including GTM positioning and messaging.
- Analytical and research skills with the ability to interpret basic marketing data and metrics.
- Ability to create content for various channels and an understanding of branding principles.
- Ability to multitask and manage multiple projects simultaneously.
- Detail-oriented and organized with strong attention to detail.
Personal
- Excellent verbal and written communication abilities.
- Willingness to learn, adapt to new technologies, and take on new challenges.
- Strong interpersonal skills to collaborate with stakeholders at various levels.
Preferred Skills
Job
- Exposure to AI/ML concepts, GenAI models, or workflow automation.
- Familiarity with marketing tools such as Google Analytics, Google Search Console, SEMrush, or similar platforms.
- Familiarity with content management systems (WordPress etc.).
- Basic knowledge of paid advertising platforms (Google Ads, LinkedIn Ads).
- Basic understanding of photo/video editing tools.
Personal
- Demonstrate proactive thinking and a creative, problem-solving mindset.
- Strong problem-solving skills with attention to detail.
- Have the ability to work under stringent deadlines.
Other Relevant Information
- Bachelor's degree in Business Administration, Communications, Engineering (BE/B.Tech CS/IT), MCA, or an equivalent qualification.
- Certification in Digital Marketing/ AI will be an added advantage.
- The candidate should have 0 to 1 year of total work experience.
- The candidate should have excellent communication skills.
Benefits
- This role offers the flexibility of working remotely in India.
We are an equal opportunity employer and do not discriminate based on race, color, religion, sex, age, disability, national origin, sexual orientation, gender identity, or any other protected status. We encourage a diverse range of applicants.
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