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Trade Marketing Manager Location: HYDERABAD | www.swastikspices.com
Are you passionate about building strong retail strategies and driving sales through impactful trade initiatives We're looking for a Trade Marketing Manager to join our dynamic team and lead our go-to-market execution across key channels.
About the Role
As a Trade Marketing Manager, you will act as the bridge between marketing and sales, designing strategies that improve product visibility and drive growth across retail and distribution channels.
Key Responsibilities
• Develop and execute trade marketing strategies aligned with overall business goals
• Plan and implement in-store promotions, merchandising, and POS activities to boost product visibility
• Collaborate closely with sales, marketing, and distributors to ensure effective campaign execution
• Analyze market trends, customer behavior, and sales data to optimize performance
• Manage trade marketing budgets and ensure ROI on promotional activities
• Build and maintain strong relationships with retailers, wholesalers, and key accounts
• Support product launches with strong channel activation plans and visibility campaigns.
• Candidates with more experiences will be given scope in Marketing / Product / Category Management.
Requirements
• Bachelor's / MBA degree in Marketing, Business, or related field
• 6–10 years of experience in Trade Marketing / BTL / Retail Marketing in FMCG Cos with exposures of handling GT, MT and E-Com / Q-Com channels.
• Strong analytical and strategic thinking skills
• Excellent stakeholder management and communication abilities
• Proven ability to drive sales growth and market visibility
Why Join Us
• Opportunity to lead impactful channel & retail strategies
• Collaborative and innovative work environment
• Career growth in a fast-paced and competitive market
How to Apply
Interested candidates can send their profile to: [Confidential Information]
Job ID: 148322413
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