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In This Role, You Will:
• Global Data acquisition/build/Enrichment - via B2B data suppliers or bespoke
• Account and contact profiling/Accuracy check using publicly available data
• Work with cross-functional teams on data Growth/Data Utilization/Performance
• Delivery of Data Health KPIs to prove marketing return on Data investment
• Develop and enhance marketing database accuracy and conversion to improve business efficiency
• Work with cross-functional teams to resolve data discrepancies and system specific issues
Heres What You Need:
• 7-10 years of relevant professional work experience
• Experience in enterprise-grade database systems
• Ability to write SQL queries to carry out data transformation, data investigations & ad-hoc analysis
• Proficient in MS Office Suite (Excel/Word/PPT etc)
• Any Reporting tool (like Tableau, Power BI) will have added advantages
• Understanding of B2B marketing data management and manipulation
• Fair understanding of marketing platforms like Marketo, Salesforce and other CRM systems
• An analytical and inquisitive approach to B2B marketing data
• Strong organizational skills and the ability to prioritize and meet deadlines
• Strong communication skills (Verbal & written); ability to provide concise, clear reporting and actionable analysis
• Strong project management and stakeholder management skills
• Understanding of 3rd party data source like ZoomInfo, Hoovers, Salesintel, Demandbase etc for data orchestration is highly desirable
The Cvent Event Cloud offers software solutions to event planners and marketers for online event registration, venue selection, event management and marketing, onsite solutions, and attendee engagement. Cvent's suite of products automate and simplify the planning process to maximise the impact of events. The Cvent Hospitality Cloud partners with hotels and venues to help them drive MICE and corporate travel business.Hotels use the Cvent Hospitality Cloud's digital marketing tools and software solutions to win business through Cvent's sourcing platforms and to service their customers directly, efficiently and profitably – helping them grow and own their business.Cvent solutions optimise the entire event management value chain and have enabled clients around the world to manage millions of meetings and events.
Job ID: 114644745
