Role Overview
The Team Lead – Social Media Operations will be responsible for end-to-end execution, team management, and delivery of social media outputs across multiple language teams (5 languages). This role demands strong leadership, operational discipline, and accountability for results, ensuring all campaigns and content are delivered on time and meet quality standards.
Core Responsibilities
1. Team & Manpower Management
- Lead and manage multiple social media teams across 5 language verticals
- Allocate resources effectively based on workload and priorities
- Monitor team productivity, performance, and bandwidth utilization
- Mentor team members and ensure skill development and efficiency
2. Delivery & Execution Ownership
- Own end-to-end delivery of all social media content and campaigns
- Ensure timely execution as per content calendars and campaign plans
- Act as the single point of accountability for output quality and deadlines
- Track progress and proactively resolve bottlenecks
3. Planning & Workflow Management
- Conduct daily stand-ups, weekly planning, and review meetings
- Drive structured workflows for content creation, approvals, and publishing
- Coordinate with internal stakeholders (design, content, performance marketing)
- Ensure smooth execution from ideation → creation → approval → publishing
4. Approvals & Quality Control
- Review and approve content across all language teams before publishing
- Maintain consistency in brand tone, messaging, and visual standards
- Ensure localization quality and cultural relevance for each language
5. Communication & Collaboration
- Lead discussions with internal teams for campaign planning and execution
- Align with marketing and business teams on priorities and deliverables
- Act as a bridge between strategy and execution teams
6. Performance & Outcome Responsibility
- Take ownership of final outcomes, not just task completion
- Monitor performance metrics and optimize execution strategies
- Ensure campaigns meet engagement, reach, and business objectives
Key Skills & Requirements
- Strong experience in team handling and operations management
- Proven ability to manage multi-language or multi-regional teams
- Excellent planning, coordination, and execution skills
- High accountability and ownership mindset
- Strong decision-making and problem-solving ability
- Ability to work in fast-paced, deadline-driven environments
- Effective communication and stakeholder management skills
Key Traits We're Looking For
- Outcome-driven rather than task-driven
- Strong leadership presence and accountability
- Highly organized and process-oriented
- Proactive in identifying risks and solving issues
- Ability to handle pressure and manage multiple teams simultaneously
Success Metrics (KPIs)
- On-time delivery of all social media deliverables
- Quality and consistency across 5 language outputs
- Team efficiency and productivity levels
- Campaign performance and engagement metrics
- Reduction in delays, reworks, and escalations
