Summary:
The role is to develop, influence and drive the implementation of the growth agenda for his / her territory.
Essential Duties and Responsibilities:
- Meet S&D targets by effective implementation of area sales & development plans.
- Develop Sales forecasts for all categories based on trendsto maximize sale.
- Develop channel sales strategy for geography assigned in consultation with the Manager.
- Define allocation of sales targets to the different MT accounts in consultation with the Manager of Sales based on a clear understanding of the calendar of inputs/market growth/category growth.
- Plan and achieve SKU assortment expansion in regional and national MT accounts.
- Stocks and logistics planning for the area.
- Ensure distributor claims are settled in time by proper scrutiny and on-field verification.
- Ensure retention of agreed ROI for the distributors.
- Execute distributor MIS packages and ensure requisite compliance from the distributors as per agreed timelines.
- Build trust and relationship with Modern Trade accounts by providing clarity and solutions to any issue raised by them within a reasonable time frame.
- Work very closely with Regional Customer Marketing /Key Account teams in the management of schemes/promotions/contests being run to promote the company brand.
- Execute specific promotions - exhibitions, sampling, in-store activities, etc. in Key A/Cs.
- Plan for new product launches by account based on a thorough understanding of category and organization objectives for the products to be launched.
Required Skills / Experience / Competencies:
• Graduate Must, MBA preferable.
• 3-5 years of experience in Modern Trade from the FMCG industry only.
• In depth knowledge of DMart, RRL,C&C & LMT in Gujrat.
• A good understanding of MS Excel is a must.
• Should be able to read and understand data
