Store Manager (Sports/Fashion)

Key Responsibilities:

• Drive overall store performance in line with sales, profitability, and customer service goals.
• Lead, coach, and develop a team of sales associates and department leaders.
• Ensure the store is visually appealing and well-stocked in line with brand standards.
• Monitor inventory levels, stock replenishment, and shrinkage control.
• Plan and execute seasonal campaigns, in-store activations, and merchandising.
• Analyze store KPIs and identify areas for improvement.
• Build strong customer relationships and ensure consistent high service standards.
• Recruit and train team members aligned with brand culture and values.
• Maintain adherence to company policies, health & safety, and operational SOPs.

Candidate Requirements:

• 6–8 years of relevant experience in sports retail or fashion/apparel retail; minimum 3 years in a leadership role.
• Strong leadership, communication, and organizational skills.
• Proven ability to drive sales and manage store KPIs.
• Ability to inspire and engage teams with a hands-on leadership style.
• A genuine passion for sports and active lifestyle.
• Knowledge of local market trends and customer preferences.
• Flexible to work on weekends and public holidays.

Preferred Qualities:

• Background as an athlete, sportsperson, or strong sports enthusiast.
• Previous experience working in brands like Decathlon, Nike, Adidas, Puma, etc.
• Energetic, approachable, and customer-focused mindset.