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firefly diamonds

Store Manager

5-10 Years
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Job Description

Job Title: Store Manager

Experience : 5–10 years

Salary : 6–7 LPA

Department: Sales

Employment Type: Full Time

Position Overview: We are seeking a highly motivated and experienced individuals to lead our team as a Store Manager/Assistant Store Manager. The ideal candidate will demonstrate strong leadership abilities, excellent organizational skills, and a passion for delivering unparalleled service to our valued customers. As a key member of our management team, the Store Manager will play a pivotal role in driving sales, maximizing profitability, and upholding the reputation of our brand.

Responsibilities:

1. Sales Performance and Revenue Generation

  • Achieve and exceed monthly and annual sales targets for the store.
  • Maximize sales conversion rate (Number of Sales / Number of Visitors).
  • Increase the average transaction value (ATV).
  • Drive sales of best-selling products and high-value items (e.g., engagement rings, Firefly Studio custom pieces).
  • Promote and monitor the sales of Firefly Sparkle Plan (FSP).

2. Customer Experience and Service

  • Ensure excellent customer service and a welcoming store environment.
  • Maintain high levels of customer satisfaction (CSAT) and Net Promoter Score (NPS).
  • Effectively handle customer objections, concerns, and returns.
  • Manage customer data and ensure accurate CRM records.
  • Drive repeat customer business and build long-term customer relationships.

3. Store Operations and Management

  • Oversee all aspects of store operations, including opening and closing procedures, visual merchandising, and inventory management.
  • Ensure that the store is clean, organized, and visually appealing.
  • Manage and minimize inventory shrinkage.
  • Implement and maintain security procedures to protect the store, staff, and merchandise.
  • Handle cash and other transactions accurately and efficiently.

4. Team Leadership and Development

  • Recruit, train, and supervise store staff, including Jewellery Design Consultants (JDCs) and junior staff.
  • Conduct daily and weekly team meetings to discuss sales targets, product knowledge, and customer service.
  • Motivate and coach team members to achieve sales goals and provide excellent customer service.
  • Foster a positive, collaborative, and inclusive work environment.
  • Manage staff schedules and ensure adequate coverage.

5. Product Knowledge and Promotion

  • Maintain in-depth knowledge of lab-grown diamonds, Firefly products, and industry trends.
  • Educate customers on the features and benefits of lab-grown diamonds, emphasizing their ethical and environmental advantages.
  • Effectively showcase and present jewelry to customers, highlighting key selling points and craftsmanship.
  • Implement visual merchandising strategies to maximize product visibility and drive sales.

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About Company

Job ID: 150824447

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