State Head - Sales and Marketing (Cattle Feed) Punjab

State Head – Punjab (Cattle Feed Division)

Location: Punjab (Ludhiana/Chandigarh HQ, with statewide operations)

Company: Twaomev Cattle Feed – Right Stuff India Pvt. Ltd.

Apply at: [Confidential Information]

About Us

Twaomev Cattle Feed is one of India's fastest-growing dairy nutrition companies, trusted by farmers across Punjab, Haryana, Rajasthan, and other leading dairy states. With a strong focus on scientific cattle nutrition, farmer-first approach, and sustainable growth, Twaomev is building a robust distribution network and driving measurable impact on cattle health, milk yield, and farmer profitability.

Role Overview

We are looking for a highly driven State Head – Punjab to lead our cattle feed operations in the state. This senior leadership role carries end-to-end responsibility for sales, distribution, P&L, and team leadership. The State Head will play a crucial role in strengthening Twaomev's presence in Punjab, expanding distribution across every district, and leading a large sales team to consistent growth.

Key Responsibilities

- Lead and manage the entire cattle feed sales & distribution network in Punjab.

- Appoint and strengthen distributors, super-stockists, and dealer channels across the state.

- Directly supervise and guide a large team of ASMs, Sales Officers, and Territory Executives.

- Build and execute state-level sales strategies to achieve volume, growth, and profitability targets.

- Full P&L ownership including revenue growth, collections, and credit policy adherence.

- Conduct farmer awareness programs, cattle nutrition campaigns, and brand-building activities.

- Monitor competitor feed brands, pricing, and strategies; provide insights to Head Office.

- Ensure distributor profitability and long-term farmer connect remain central to growth.

- Coordinate with Head Office for supply chain, production, marketing, and reporting.

Requirements

- Graduate/Postgraduate in Agriculture, Veterinary Science, Dairy Science, or Business. MBA preferred.

- 10–15 years of proven sales leadership experience in the cattle feed industry (strictly).

- Strong expertise in state-level team handling, distributor development, and rural market management.

- Demonstrated success in scaling sales and achieving high market share.

- Financial acumen to manage credit, collections, and distributor accounts.

- Excellent leadership, negotiation, and communication skills.

- Willingness to travel extensively across Punjab.

Compensation

- Attractive senior-level package with performance-driven incentives and growth opportunities.

- Lead Twaomev's mission in Punjab and be a part of transforming cattle nutrition and dairy farming.

Apply now: [HIDDEN TEXT]