Startup Sales Development Representative (SDR)

About Newton School of Technology :

Newton School of Technology (NST) is a new-age institution redefining technical education in India. Founded by IIT alumni, NST offers a 4-year B.Tech in Computer Science and AI, focused on hands-on learning and deep industry integration. Within two years, over 93% of students have secured paid internships with companies like Razorpay, SarvamAI, and DRDO, along with global exposure through tech treks to Singapore and Silicon Valley. Led by a distinguished faculty comprising ICPC World Finalists and ex-professionals from ISRO, Microsoft, MakeMyTrip, and several other leading tech organizations, NST is building a scalable, high-impact model that produces industry-ready talent for the world's most advanced technology roles.

About the Role :

Newton School of Technology (NST) partners with high-growth startups and tech companies to build strong internship and hiring pipelines.

We are looking for a Startup Sales Development Representative (SDR) who can help us build and scale our outbound engine. This is not a templated outreach role - we're looking for someone who can think, experiment, and build smart positioning for different ICPs.

If you enjoy figuring out what messaging works, experimenting with tools, and breaking into high-growth companies, this role is for you.

What You'll Own :

• Outbound Strategy & Execution
  • Identify and segment ICPs across startups and tech companies.
  • Build targeted LinkedIn and email outreach campaigns.
  • Craft personalized messaging based on company stage, hiring patterns, and pain points.
  • Continuously test positioning and iterate based on response rates.
• Tool Stack & Automation
  • Work with tools like Lusha, HubSpot, Tracxn, Instantly, Dripify (or similar).
  • Build lead lists and manage CRM hygiene.
• Experimentation & Positioning
  • Identify unconventional approaches to improve response rates.
  • Develop different positioning angles for different ICPs.
  • Analyze campaign performance and optimize based on data.
• Company Engagement
  • Initiate conversations with founders, HR leaders, and hiring managers.
  • Qualify leads and create strong handoffs to the Partnerships team.
  • Build early-stage relationships through smart follow-ups.

What We're Looking For :

• 0 - 2 years in SDR, outbound sales, growth, or startup roles.
• Strong written communication skills (email + LinkedIn).
• Comfort working with sales automation and prospecting tools (or ability to learn fast).
• Analytical mindset - understands campaigns, metrics, and iteration.
• High ownership and bias for experimentation.
• Curious, resourceful, and execution-driven.

Who Will Thrive :

• Someone who enjoys building systems from scratch.
• Comfortable testing, failing, and iterating quickly.
• Enjoys figuring out messaging psychology.
• Wants to grow into Sales, Growth, or Partnerships roles.