Staff Specialist Product Marketing

• Own the products from an idea to a successful launch, with a competitive value proposition and in close cooperation with system architecture team and R&D
• Be fully vested in the whole product creation cycle from product idea, through specification definition, business case preparation, tracking of project activities and generation of launch plans
• Develop a successful product roadmap & strategy for certain sub-verticals of the Embedded Security category.
• Initiate innovative ideas or projects to drive segment strategy and lead the project execution to achieve tangible result
• Conduct effective and comprehensive customer research to understand market size and opportunity, needs and wants, and the competitive landscape. Deliver those data-driven insights as inputs into the product roadmap.
• Develop Ecosystem partners, both internally and externally.
• Align with Application

Your Profile

• 5+ years of related experience and at least a Bachelors degree in Electronics Engineering, Information Systems, Computer Science or related field. MBA is a plus
• 2+ years in product definition and follow-through to launch.
• 2+ years working in a large matrixed organization.
• Relevant experience in a marketing role in EDA or Semiconductor industries.
• Strong technical aptitude as well as business acumen. Skilled at dealing with ambiguity in early product lifecycle.
• A passion towards the product; be an avid advocate for the product
• Ability to make hard trade-offs. Comfortable at risk-taking.
• Problem-solving skills to dissect & work through challenges. Have strategic thinking yet is detail oriented.
• Ability to change the thinking of, or gain acceptance from, others in sensitive situations, without damage to the relationship
• Strong team