The purpose of this role is to assist with the planning, reviewing and optimisation of SEO initiatives whilst supporting the team in reporting and other day-to-day tasks.
Job Description:
Key responsibilities:
- Conduct SEO audits and identify opportunities for on-page, off-page, and technical improvements.
- Develop and implement SEO strategies aligned with business goals to improve organic visibility and traffic.
- Perform detailed keyword research, mapping, and clustering to identify content opportunities.
- Optimize website content, metadata, internal linking, and site architecture for search engines.
- Monitor and improve website health, Core Web Vitals, and crawlability using tools like Screaming Frog, Semrush, Ahrefs, or GSC.
- Plan and execute link-building campaigns to strengthen domain authority and backlink profile.
- Collaborate with content, design, and development teams to ensure SEO best practices are implemented across all digital assets.
- Track, measure, and report performance of SEO campaigns against KPIs (traffic, rankings, conversions).
- Stay updated with the latest search engine algorithm changes, trends, and emerging SEO tools.
- Provide actionable insights and recommendations to stakeholders for continuous improvement.
- Conduct competitor analysis to benchmark performance and discover growth opportunities.
Location:
Mumbai
Brand:
Iprospect
Time Type:
Full time
Contract Type:
Permanent
