We are seeking a Sr. Manager - International Marketing for the CIS Region to lead our marketing efforts and drive brand growth in this dynamic market. This role requires a strategic thinker with extensive experience in international marketing, strong leadership capabilities, and a deep understanding of the CIS market.
Responsibilities
- Develop and implement strategic marketing plans for the CIS region to enhance brand presence and drive sales.
- Conduct market research and analysis to identify trends, opportunities, and competitive landscape within the CIS region.
- Collaborate with cross-functional teams to create localized marketing campaigns that resonate with target audiences.
- Manage relationships with regional partners, agencies, and stakeholders to ensure alignment with marketing strategies.
- Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as needed to optimize performance.
- Lead and mentor a team of marketing professionals, fostering a culture of creativity and accountability.
Skills and Qualifications
- 10-15 years of experience in international marketing, preferably within the CIS region.
- Strong understanding of the CIS market dynamics, consumer behavior, and cultural nuances.
- Proven track record of developing and executing successful marketing strategies.
- Excellent communication and interpersonal skills, with the ability to work effectively in a multicultural environment.
- Strong analytical skills with experience in market research and data-driven decision making.
- Ability to lead and inspire a team, with strong project management skills.
- Proficiency in digital marketing tools and platforms, including social media, SEO, and email marketing.
- Fluency in English; proficiency in Russian or other CIS languages is a significant advantage.