Sr. Digital Marketing Manager

Company Description

Code Brew Labs specializes in creating innovative technological solutions for businesses of all sizes, including startups, SMBs, and enterprises. Since its establishment in 2013, the company has developed over 300 apps across diverse industries such as Fintech, EduTech, Healthcare, Social Networking, and Food Delivery. With a team of 200+ skilled professionals, Code Brew Labs is committed to designing user-centric applications with exceptional UI/UX, utilizing cutting-edge technologies like IoT, AR/VR, and cloud-based solutions. The company prides itself on its customer-focused philosophy, offering unparalleled support and product strategies even after project completion. Located in Mohali, Code Brew Labs fosters a collaborative and innovative work environment.

Role Description

The Sr. Digital Marketing Manager will be responsible for designing and executing comprehensive digital marketing strategies to increase brand visibility, drive lead generation, and optimize online performance. Key responsibilities include managing social media marketing campaigns, overseeing digital advertising, conducting web analytics, and developing creative marketing plans. The role requires collaborating with cross-functional teams to align marketing efforts with overall business goals and delivering measurable results. This is a full-time, on-site role based in Mohali district.

Qualifications

• Strong experience in Digital Marketing, Marketing, and Web Analytics to understand and optimize campaigns effectively.
• Proven expertise in Social Media Marketing to drive engagement, build brand awareness, and boost online presence.
• Skills in Lead Generation to attract and convert potential clients into leads and customers.
• Well-versed in analyzing digital performance metrics and making data-driven marketing decisions.
• Strong leadership and project management capabilities to guide teams and execute campaigns effectively.
• Bachelor's degree in Marketing, Business Administration, or a related field (Advanced degree preferred).
• Experience in handling marketing strategies for diverse industries is a plus.