Job Description:
What kind of work will you be doing
- Create content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.
- Write creative B2B product marketing content and copies.
- Convert core business insights into marketing content.
- Work in a media-agnostic way and create communication pieces.
- Write and edit content for websites, blogs, videos, social media, posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
- Interpret briefs to understand project requirements.
What you will need to succeed
- Rich experience with copy for B2B marketing campaigns (SAAS).
- 6+ years of experience in writing clear, attractive copy with a distinct voice.
- Portfolio of blogs, social media content, ABM, and strong SEO-led content.
- Experience with a copy for multi-Geo campaigns with multiple channel adaptations (Google Paid Ads, LinkedIn etc).
- Mandatory skills: English proficiency, proofreading skills, relevant portfolio, and agency background.
Must-Have Skills:
- Experienced B2B Content Writer with a Global Perspective.
- Extensive experience in crafting compelling copy and content for B2B marketing campaigns that resonate with diverse audiences.
- 6+ years of expertise in producing clear, insightful, and impactful content that adheres to brand tone, voice, and guidelines.
- Proven track record with a portfolio showcasing blogs, guides, whitepapers, ABM strategies, and strong SEO-focused content.
- Proficient in creating copy for multi-geo campaigns with adaptations across various channels, including Google Ads and LinkedIn.
- Key competencies include English proficiency, meticulous proofreading skills, a relevant portfolio, and a background in global marketing environments.