Designation: Sr. Content Writer
Location: Kochi
Experience: 5+ Years
We are looking for a creative and experienced Sr. Content Writer to develop engaging, brand-focused content across digital platforms.
Key Responsibilities / KRA
- Develop high-quality content for websites, blogs, social media, email campaigns and advertisements.
- Create compelling content aligned with brand positioning, marketing objectives and target audience.
- Develop content for FMCG/F&B products, including product features, benefits and USPs.
- Conduct research on consumer behaviour, market trends and competitors.
- Develop and manage content calendars and ensure timely delivery.
- Create SEO-friendly content and conduct keyword research.
- Work closely with Marketing, Design and Social Media teams.
- Ensure consistency in brand tone, messaging and guidelines.
- Proofread and edit content for accuracy, grammar and clarity.
- Monitor content performance and provide insights and recommendations for improvement.
- Stay updated on digital marketing, social media, FMCG trends and content best practices.
- Ensure content complies with relevant FMCG/F&B regulations and guidelines.
Requirements
- 5+ years of relevant content writing experience, preferably in FMCG/F&B.
- Excellent writing, editing and communication skills.
- Strong knowledge of SEO and digital marketing.
- Experience with CMS and digital marketing tools.
- Strong understanding of social media and consumer behaviour.
- Creative, research-oriented and detail-focused.
- Ability to manage multiple projects and meet deadlines.
- Bachelor's degree in English, Journalism, Marketing or related field preferred.
Interested pls WhatsApp at 9884930512 or email - [Confidential Information]
