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Sr. Category Marketing Manager, Human Nutrition - South Asia

Sr. Category Marketing Manager, Human Nutrition - South Asia

ADM
Fresher
Not Disclosed
  • Posted 3 hours ago
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Job Description

Job Summary

We are seeking an experienced and commercially driven Sr. Category Marketing Manager, Human Nutrition - South Asia to lead marketing strategy and execution across our multiple end-use categories, including Food & Beverage, Dietary Supplements in Human Nutrition, and drive sustainable growth by translating market insights into winning innovation platforms, customer solutions, and go-to-market strategies. The ideal candidate combines deep knowledge of the Indian and South Asian nutrition landscape with strong B2B ingredient marketing expertise, extensive customer engagement experience, and a proven ability to influence growth across diverse product platforms, including Flavors, Specialty Ingredients (proteins, texturants), Health & Wellness portfolio (fibers and biotics).

Your Responsibilities

Strategic Marketing Leadership

  • Develop and lead the Human Nutrition marketing strategy for India and South Asia aligned with regional and global business objectives.
  • Identify market opportunities, emerging consumer trends, regulatory developments, and whitespace growth areas.
  • Support President of SA to build and execute category growth plans across Food & Beverage and Dietary Supplements.
  • Serve as the key marketing voice for the region, influencing portfolio, innovation, and investment priorities.

Innovation Management

  • Translate global and regional marketing initiatives into launches that fit Indian market needs
  • Partner closely with MCI, Product teams, CD&D, Commercial teams, Legal and Regulatory teams to identify and commercialize innovation opportunities.
  • Drive concept development and innovation pipelines tailored to the market needs of South Asia.
  • Support prioritization of product launches, portfolio optimization, and lifecycle management.

Customer & Commercial Partnership

  • Build strong relationships with leading Food & Beverage, Dietary Supplement customers across South Asia and act as a strategic partner to local commercial teams to accelerate growth with key customers.
  • Develop compelling customer-facing value propositions and category growth stories and lead customer innovation sessions, workshops, and executive engagements.
  • Lead external marketing activities including industry events (e.g. Fi India), conferences, webinars, digital engagement, and thought leadership initiatives to position the company as a leading innovation partner in Human Nutrition

Your Profile

  • You successfully graduated in Marketing, Business Administration or related food/nutrition science with a strong affinity to B2B marketing
  • You are comfortable building in an emerging market setup, where the marketing function is still taking shape and you help define how it runs
  • You have strong understanding of the India and South Asia nutrition ecosystem, market dynamics, customers, and competitive landscape.
  • You have gained multiple years of proven success in B2B marketing, working in matrixed environments, with a strong track record of developing innovation, customer marketing, content marketing and strategy building to drive growth in ingredient industry
  • You combine strong analytical thinking with a hands-on approach to solve challenges and drive results collaboratively
  • You thrive in cross-functional and international environments, building strong relationships through outstanding communication and interpersonal skills
  • You communicate confidently in English and have strong presentation skills
  • You are willing to travel as part of your job

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