Sr Associate - Public Relations

Role Overview:

We are looking for a dynamic and strategic PR professional to join us as an Senior Account Executive - PR. In this role, you will manage client relationships end-to-end, lead PR campaigns, and oversee a team to ensure smooth execution. This is an exciting opportunity for someone with a strong media network, strategic thinking, and leadership skills who is passionate about shaping brand narratives.

Key Responsibilities:

Client Servicing & PR Strategy:

• Act as the primary point of contact for clients, ensuring seamless communication and project execution.

• Develop and implement PR strategies and media outreach plans to enhance brand visibility.

• Manage end-to-end client servicing, including planning, execution, and reporting of PR campaigns.

• Provide strategic counsel to clients on media relations, crisis management, and brand positioning.

Media Relations & Thought Leadership:

• Build and maintain strong relationships with journalists, media houses, and influencers.

• Ensure consistent media coverage for clients across print, digital, and broadcast platforms.

• Craft compelling press releases, pitches, and thought leadership content.

• Identify speaking opportunities, panel discussions, and award nominations for clients.

Monitoring & Reporting:

• Track and measure the success of PR campaigns using data analytics and media monitoring tools.

• Prepare comprehensive reports and presentations showcasing PR impact for clients.

• Stay updated on industry trends, competitor activities, and emerging PR technologies.

  
  
  

Requirements

• 2+ years of experience in Public Relations, preferably within a PR agency handling B2B/SaaS/Tech clients.

• Strong media relations network with proven success in securing high-impact coverage.

• Experience in client servicing and strategic PR planning.

• Leadership and team management experience is a must.

• Exceptional communication, writing, and storytelling skills.

• Ability to multitask and thrive in a fast-paced environment.

• Proficiency in PR tools like Meltwater, Wizikey, Cision, or similar media tracking platforms.

  
  
  
  

Benefits

Why Join MCG

• Work with leading Fintech, SaaS, and Tech brands.

• Be part of a team that values innovation, creativity, and strategic thinking.

• Opportunities for growth, leadership, and industry exposure.

• A fast-paced, high-energy work environment where your ideas matter.