We are seeking a dynamic Marketing Manager to join our in-house marketing team to drive and execute marketing strategies in high-demand technology domains including networks, cloud, data centers, cybersecurity, digital workplace, AI, and automation. This role demands a strong background in B2B IT marketing, with a proven ability to execute go-to-market strategies, drive demand generation, and enable field readiness. The ideal candidate is a highly collaborative marketer who thrives in a dynamic and fast-paced environment.
Key Responsibilities:
-Develop Services and Solutions Marketing Strateg
- yCraft comprehensive marketing plans for IT solutions and services aligned with business goals
- .Conduct market and customer research to inform positioning and messaging strategies
.Define and Execute GTM campaign
- sCollaborate with sales, delivery, and tech leadership teams to ensure alignment and execution of GTM initiatives
.Develop Market Readiness Kit
- sCreate marketing assets such as pitch decks, case studies, battle cards, and FAQs
- .Ensure cross-functional teams are equipped with messaging, positioning, and sales assets ahead of customer engagements
.Enable Demand Generatio
- nPartner with corporate marketing and inside sales teams to plan and execute lead generation campaigns
- .Analyze campaign performance and optimize for higher conversion and ROI
.Elevate Our Competitive Position Among Stakeholder
- sDevelop competitive intelligence assets and differentiation strategies
- .Position the company as a thought leader through content, webinars, and strategic partnerships
.Drive Marketing Operations Excellenc
- eImplement metrics-driven marketing processes for better performance tracking and optimization
- .Adjust strategies and tactics based on campaign performance and stakeholder feedback
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Qualifications & Skills
:-Educational Backgroun
- d:Master's degree in Marketing, Business Administration, or related field. A degree from a premium institute is highly preferre
- d.Bachelor's degree in Engineering from a reputed institut
e.Experienc
- e:5+ years of experience in marketing roles, with a focus on IT infrastructure, specifically in domains like cybersecurity, cloud computing, networking, service management, and digital workspace solution
- s.Prior experience working in B2B tech marketing, especially in IT infrastructure-related companies or agencies, is require
d.Skill
- s:Strong understanding of IT infrastructure, cybersecurity, networking, cloud services, and service managemen
- t.Expertise in digital marketing, including SEO, SEM, email marketing, social media, and lead generation tactic
- s.Excellent written and verbal communication skills, with an ability to translate technical concepts into clear, compelling conten
- t.Strong analytical skills to evaluate the success of campaigns and make data-driven decision
s.Personality & Trait
- s:A proactive self-starter who thrives in a fast-paced, ever-evolving environmen
- t.Strong leadership qualities and the ability to work cross-functionally with teams including sales, product, and senior leadershi
- p.Ability to manage multiple projects simultaneously and deliver results within deadline
s.
