Solar Marketing Executive - EPC

JOB DESCRIPTION :-

Job Title : Marketing Executive – Field (B2B Solar)

Location: Pune, Maharashtra (On-site)

Industry : Solar Power (C&I – Rooftop & Ground Mounted)

Employment Type : Full-Time

Experience Required : 2–4 Years (Required)

CTC : Up to ₹6 LPA

Education : MBA in Marketing

Prior experience in solar / renewable energy / industrial sales

Role Overview :-

We are looking for a highly driven, field-oriented Marketing Executive responsible for B2B lead generation in the Commercial & Industrial (C&I) solar segment.

This role demands extensive on-ground activity, including door-to-door industrial visits, relationship building, and multi-channel marketing efforts to generate and convert high-quality leads.

Key Responsibilities :-

• Conduct door-to-door field marketing in industrial and commercial areas to generate leads.

• Identify and approach C&I clients for solar power plant solutions.

• Generate leads through direct meetings, personal networking, and references.

• Execute and manage Email Marketing & WhatsApp Marketing campaigns.

• Actively participate in exhibitions, trade shows, and industry events.

• Build and manage channel partners, brokers, and referral networks.

• Maintain consistent follow-ups and nurture leads toward conversion.

• Coordinate closely with the sales team for site visits and deal closure.

• Maintain daily activity reports, lead tracking, and CRM updates.

• Gather market intelligence and customer feedback from field interactions.

Candidate can share there Cv at [Confidential Information]