Software Engineer - Adobe Experience Manager

3-5 Years

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Early Applicant

Job Description

Manage end-to-end campaign and event execution using Adobe Marketo Engage
Build and configure email, webinar, and event campaigns
Create emails, landing pages, Thank You pages, forms, and tracking links
Configure smart campaigns, smart lists, workflows, and automation
Execute A/B testing, test sends, QA checks, and campaign scheduling
Manage event workflows including confirmations, reminders, follow-ups, and no-show campaigns
Monitor attendee sync and lead status updates across platforms
Generate campaign performance reports and dashboards
Maintain campaign documentation and coordinate with stakeholders for assets and inputs
Independently handle multiple campaigns with strong attention to detail and proactive communication
3–4 years of hands-on experience with Adobe Marketo Engage
Experience in campaign automation, smart campaigns, smart lists, and tokens
Expertise in email campaign setup and multi-step nurture journeys
Experience in landing page creation, forms, redirects, and field mapping
Knowledge of UTM setup, tracking links, and campaign attribution
Hands-on experience with Splash, ON24, and iCapture integrations
Strong understanding of audience segmentation, exclusion logic, and lead processing
Experience in campaign reporting, dashboards, and performance analysis
Ability to perform end-to-end QA and campaign testing before launch
Preferred: Marketo Certified Associate or Expert certification