Social Media Strategist

Company Description

Insbix is an integrated digital marketing and production agency working with brands across corporate, luxury, tech, lifestyle, hospitality, and real estate industries. We specialize in social media marketing, performance marketing, websites, and premium visual content that help businesses scale with impact.

Job Description

We are seeking a Social Media Strategist with strong agency experience to plan, execute, and optimize social media campaigns. The Social Media Strategist will be responsible for developing and executing comprehensive social media strategies to enhance brand presence and engagement. Key responsibilities include creating and managing social media campaigns, optimizing content across platforms, fostering audience interaction, collaborating with cross-functional teams, and monitoring analytics to inform strategies. Staying updated with industry trends and digital advancements is an essential aspect of this role.

Role Description :

• Develop and manage social media strategies across multiple platforms.
• Create and maintain content calendars with the team.
• Plan and manage Meta Ads campaigns to support brand and performance goals.
• Monitor performance, prepare reports, and optimize campaigns.
• Stay updated on industry trends and platform updates.
• Collaborate with clients and internal teams for smooth execution.

Qualifications :

• Minimum 2+ years of experience in social media strategy (agency experience is mandatory).
• Strong understanding of paid & organic growth strategies.
• Hands-on experience with social media tools and analytics.
• Excellent communication and client coordination skills.
• Creative mindset with attention to detail.