Social Media Strategist

Experience 1-2 years

We are looking for a creative, trend-savvy Social Media Strategist who understands digital culture and knows how to turn ideas into engaging, high-performing content.

The candidate must have strong expertise in Instagram, Facebook, Threads, YouTube, and LinkedIn and should be capable of building brand presence through smart strategies and fresh, viral-worthy ideas.

Key Responsibilities

Develop and execute social media strategies aligned with brand goals.

Create monthly editorial calendars and content plans.

Generate fresh, out-of-the-box content ideas for all platforms.

Plan, shoot, and create content for Sygnia and its brands.

Write scripts, caption, and oversee content production.

Monitor performance and prepare detailed monthly social media reports with insights and growth analysis.

Track trends, experiment with new formats, and optimize content based on data.

Drive engagement and build strong online communities.

Requirements

Proven experience in social media strategy and content creation.

Strong understanding of platform algorithms and trends.

Excellent copywriting and storytelling skills.

Basic shoot planning and execution capability.

Creative mindset with analytical thinking.