Social Media Specialist (Skincare & Cosmetics)

Position: Social Media Specialist

Location: Noida

Experience: 3+ Years

Salary: Up to 50,000 per month

Joining: Immediate Joiner

Industry: Skincare & Cosmetics

Preferred Background: Agency Experience

We are looking for a creative and proactive Social Media Specialist with strong communication skills and a genuine interest in the skincare and cosmetics industry. The ideal candidate should have hands-on experience in social media management, content planning, trend-led campaigns and shoot coordination.

• Manage and execute day-to-day social media activities across relevant platforms.
• Develop engaging, trend-driven content for Instagram and other social channels.
• Plan and coordinate content shoots, including working with photographers, videographers and creative teams.
• Create and manage Reels, stories, static posts and other social-first content.
• Stay updated with skincare, cosmetics, beauty and social media trends.
• Manage influencer and creator collaborations.
• Coordinate with internal teams and external agencies/creative partners.
• Develop engaging social media copy and maintain a consistent brand voice.
• Monitor comments, DMs and community interactions.
• Track social media performance and provide regular insights and recommendations.

• Minimum 3 years of experience in Social Media, Digital Marketing, Content or a related role.
• Agency experience is preferred.
• Experience with skincare, cosmetics, beauty or D2C brands will be an advantage.
• Excellent communication and copywriting skills.
• Strong understanding of Instagram and current social media trends.
• Passion for skincare and cosmetics.
• Hands-on experience with shoot planning and coordination.
• Creative, proactive and comfortable working in a fast-paced environment.
• Immediate joiners preferred.