Description
We are seeking an experienced Social Media Manager to promote our Fintech and Medtech websites through effective social media marketing and optimization strategies. The ideal candidate will have a strong background in managing social media accounts, creating engaging content, and analyzing performance to drive website traffic and brand awareness.
Responsibilities
- Develop and implement social media strategies to enhance brand visibility and engagement for Fintech and Medtech websites.
- Create and manage content across various social media platforms including Facebook, Twitter, LinkedIn, and Instagram.
- Monitor social media trends and analyze performance metrics to improve online presence and drive traffic to the website.
- Collaborate with marketing teams to ensure cohesive messaging across all channels.
- Engage with followers and respond to inquiries in a timely manner to foster community engagement.
- Conduct market research to identify trends and opportunities within the Fintech and Medtech sectors.
Skills and Qualifications
- 8-16 years of experience in social media marketing (SMM) and search engine optimization (SMO).
- Proficient in using social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
- Strong understanding of social media platforms and their respective audiences, particularly in the Fintech and Medtech industries.
- Excellent written and verbal communication skills with the ability to craft engaging content.
- Experience in creating and managing paid social media advertising campaigns.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
- Familiarity with SEO best practices and content marketing strategies.
