Social Media Marketing Specialist

Job Title: Social Media Specialist

Key Responsibilities

Content Creation & Video Editing

* Edit short-form and long-form videos for platforms like LinkedIn, Youtube, Instagram, Facebook, and Tiktok

* Create engaging content aligned with the firm's brand and messaging

* Repurpose content across platforms for maximum reach

Social Media Management

* Schedule and publish posts consistently across LinkedIn, Instagram, and other platforms

* Manage content calendars and ensure timely posting

* Maintain consistency with brand guidelines and professional tone

Lead Generation & Growth

* Develop and execute strategies to generate leads through social media

* Optimize posts and campaigns for engagement and conversions

* Identify trends and opportunities to grow audience and visibility

Brand Alignment & Strategy

* Ensure all content reflects the firm's brand identity and credibility

* Work closely with the team to understand services and translate them into content

* Suggest content ideas and improvements proactively

Collaboration & Coordination

* Coordinate with external vendors (e.g., professional video editors if required)

* Support newsletter and LinkedIn content distribution

* Assist with basic reporting and performance tracking

Required Skills & Qualifications

* Experience in social media management (LinkedIn, Youtube & Instagram preferred)

* Strong video editing skills (CapCut or similar tools)

* Understanding of content creation, branding, and storytelling

* Experience with lead generation through social platforms

* Strong communication and creative thinking skills

* Ability to work independently and take initiative

US shift

Salary- 20-22k (4 hours)