At Celoxis, we're looking for a creative, trend-savvy marketer who knows how to turn ideas into viral content and engaged communities.
This is not a posting role this is a growth + virality + storytelling role where your work directly impacts brand visibility, engagement, and inbound demand.
Role Overview
You will own social media, content strategy, and community-led growth focusing on building high-engagement, high-reach, and high-impact content across platforms.
Key Responsibilities
Social Media Marketing (Core Focus)
Manage and grow:
- Instagram (Posts + Reels)
- Threads
- Facebook (Posts + Reels)
- YouTube (Shorts + long-form)
- Twitter (X) & Threads
- Pinterest
Plan and execute paid social campaigns:
- Reddit Ads
- Facebook / Meta Ads
- Instagram Ads
- Twitter (X) Ads
- YouTube Ads
Focus on:
- Engagement rate
- Reach & impressions
- Follower growth
- Content performance
Content Creation & Strategy
- Build TOFU, MOFU, BOFU content funnels
- Create:
- Short-form videos (Reels, Shorts)
- Viral threads (Twitter/X, LinkedIn)
- Educational + storytelling posts
- Align content with:
- Search intent
- User intent
Community Marketing (High Priority)
- Drive growth via:
- Reddit (Must)
- Quora
- Create high-value, non-spammy content
- Engage in relevant communities/forums to:
- Build authority
- Drive targeted traffic
- Generate discussions
Viral & Trend-Based Marketing
- Identify trends and convert them into B2B viral content
- Strong focus on:
- LinkedIn viral posts
- Twitter threads
- Instagram Reels strategy
- Experiment with formats, hooks, and storytelling angles
Branding & Engagement
- Build and maintain a strong brand voice
- Improve:
- Engagement rate
- Audience retention
- Community interaction
AI & Content Workflow Optimization
Hands-on usage of:
- ChatGPT
- Claude
- Perplexity AI
- Google Gemini
- Mistral AI
- Microsoft Copilot
Use AI for:
- Content ideation
- Script writing
- Research
- Repurposing content
Tools You'll Work With (or similar)
- Canva / Adobe Premiere Pro
- CapCut
- Hootsuite / Buffer
- Google Analytics
- SEMrush
Must-Have Requirements
- 13 years of experience in Social Media / Content Marketing
- Strong hands-on experience in:
- Short-form video content
- Social media growth
- Community engagement
- Solid understanding of:
- SMO (Social Media Optimization)
- Content funnels (TOFU, MOFU, BOFU)
- Audience psychology
Strong Preference (Stand-Out Candidates)
- Reddit Karma: 10,000+
- Quora Views: 100,000+
- Proven examples of:
- Viral posts / threads
- High engagement content
- Community-driven growth
Who Should Apply
- People who understand internet culture & trends deeply
- Creative thinkers who love experimenting and testing ideas
- Someone who can own outcomes, not just posting tasks
- A competitive, disciplined mindset with a strong drive to continuously improve and experiment
Location
Pune (Work From Office)
Why Join Us
- Creative freedom to experiment
- Direct impact on brand growth
- Opportunity to build viral content engines
