Social Media Marketing Manager

Company Description

Times NIE (Newspaper in Education) is a program aimed at empowering students with critical thinking, media literacy, and a habit of lifelong learning. By integrating real-world journalism into classrooms, NIE collaborates with schools across 11 cities in India. The program fosters curiosity, awareness, and informed decision-making among students, equipping them to be responsible global citizens. Times NIE is committed to enriching education through engaging and innovative content.

Role Description

The Social Media Marketing Manager will oversee the planning, execution, and optimization of social media strategies to enhance engagement and visibility for Times NIE. Responsibilities include curating content, managing social media channels, analyzing performance metrics, and aligning strategies with organizational goals. This is a full-time, on-site role based in New Delhi.

Qualifications

• Proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Strong skills in Digital Marketing and Content Strategy development
• Exceptional Communication skills, both written and verbal
• Ability to analyze social media insights and adapt strategies as needed
• Strong organizational and time management skills
• Experience in educational programs or journalism is a plus
• Bachelor's degree in Marketing, Communications, or a related field
• Minimum 4 years experience in social media management with proven scale and engagement
• Proficient in Canva, and other design tools.