Social Media Marketing Manager

Company Description

FEBo6, established in 2019, is a ready-to-wear womenswear brand built on a deep appreciation for art and design. Known for its organic and rooted design voice, the brand offers collections that combine modern aesthetics with understated elegance. Prioritizing quality over quantity, each garment is crafted with an emphasis on durability, comfort, and functionality. FEBo6 strives to create unique, minimalistic pieces that seamlessly adapt to individual styles, appealing to contemporary sensibilities.

Role Description

This is a full-time, on-site role based in Gurugram for a Social Media Marketing Manager. The role involves creating, curating and managing strong fashion social media content, developing effective social media strategies, planning campaigns, ensuring optimal audience engagement through Social Media Optimization (SMO), and coordinating with the wider marketing team to align digital strategies with brand goals. You will also be responsible for creating graphics, both video and static and answering client queries across all Meta platforms.

Qualifications

• Strong expertise in Social Media Marketing and Social Media Optimization (SMO)
• Strong interest in fashion and a background in fashion communication
• Proficiency in developing and executing Content Strategy for social media platforms
• Exceptional Communication skills, both written and verbal
• Attention to trends in social media, brand identity, and audience behavior
• Creative mindset with the ability to think innovatively and stay ahead of trends
• Bachelor's degree in Marketing, Communications, or a Fashion related field