Social Media Marketing Executive- Hooghly

• Company Name: CyberToss Pvt. Ltd.
• Location: Serampore, Hooghly
• Shift: Night/Day
• Stipend: Up to 15,000/-
• Educational Qualification: Bachelor's degree in Digital Marketing, Communications, Business, or a related field.

Job Role Description:

We are looking for a creative and detail-oriented Digital Marketing Executive(Social Media) to join our dynamic team. This role is ideal for someone passionate about social media, digital trends, and brand storytelling, with a willingness to learn and grow in a fast-paced environment.

Job Description:

1) Data Research for US/UK business houses through-

• Linkedin Research
• Google Map Research
• Web Research

2) Assist in planning, creating, and scheduling engaging content across social media platforms (Facebook, LinkedIn, Instagram, X, etc.).

3) Monitor social media trends, competitor activities, and audience behavior to suggest content improvements.

4) Support campaigns that drive engagement, traffic, and lead generation.

5) Coordinate with graphic designers, content writers, and other team members to maintain brand consistency. Basic Knowledge of Canva is mandatory.

6) Track, analyze, and report on social media performance metrics.

7) Assist in running paid ads (Facebook/Instagram/LinkedIn) under guidance. ( will be an add-on.)

Required Skills:

• Basic computer knowledge - (MS Word and MS Excel Efficiency)
• 6 Months 1 year of experience in social media marketing or a related field (internships count).
• Strong understanding of major social media platforms and current digital marketing trends is a plus.
• Basic knowledge of analytics tools (e.g., Meta Business Suite, LinkedIn Analytics, Notion) is a plus.
• Excellent written and verbal communication skills.
• Creative mindset with attention to detail and a proactive attitude.
• Knowledge about E-Commerce portals (Preferred)
• Basic knowledge in Artificial Intelligence (Preferred)
• Basic knowledge in E-commerce(Preferred)
• Social Media Marketing(Preferred)
• Knowledge of Email Marketing(Preferred)

Perks & Benefits:

• Direct company (No third-party hiring).
• 5 days work week for work-life balance.
• Project incentives and salary growth.
• Canteen Facilities
• Night Shift Bonus
• Provident Fund (PF), Employee Insurance, Gratuity
• Special Allowances.
• Employee Engagement Activities.