Location:Delhi Office ( Jasola, New Delhi-110025)
Department:Marketing
Experience : 1 to 4 years
Role OverviewWe are looking for acreative and reliable Social Media Executiveto manage the digital presence ofSG Estatesacross Instagram, LinkedIn, Facebook, and YouTube.
The role includescontent creation,basic graphic design,reels/video editing, andregular coverage of site progress, events, and office activities.
This person will build SG's brand image, showcase real-time progress, and create content aligned with the company's values and leadership initiatives.
Key Responsibilities1. Social Media Content Creation- Create daily/weekly posts, stories, reels, and short videos.
- Coversite progress, handovers, walkthroughs, events, office culture, etc.
- Write captions, hashtags, and engagement-focused content.
2. Social Media Management- Manage SG's Instagram, LinkedIn, Facebook, and YouTube pages.
- Maintain brand consistency and tone of voice.
- Respond to comments/messages professionally.
- Monitor competitor content & trends.
3. Basic Design & Editing- Create simple graphics for posts and stories.
- Edit reels, videos, and photographs (even smartphone footage).
- Work with the outsourced agency for larger creative campaigns.
4. Coordination- Coordinate with project teams for:
- site updates
- milestone photos
- customer testimonials
- handover visuals
- Coordinate with HR for internal events & culture posts.
- Ensure timely approvals and posting calendars.
KPIs / Performance Indicators- Growth in followers (Instagram + LinkedIn).
- Consistent posting (minimum 5 posts/week + stories).
- Reels/views performance.
- Engagement rate improvement.
- Quality and frequency of site-content updates.
Required Skills- Strong understanding of Instagram & LinkedIn trends.
- Basic graphic design (Canva/Photoshop preferred).
- Video editing tools (CapCut, InShot, Premiere basic).
- Good communication skills.
- Creative thinking + storytelling ability.
- Interest in real estate content is a plus.
Experience Required- 14 years in social media, digital marketing, or content creation.
- Preferably from real estate, architecture, interiors, lifestyle, or agency background.
Ideal Candidate Traits- Creative, reliable, and stable.
- Comfortable visiting project sites (Ghaziabad/NCR).
- Self-driven and organised.
- Understands brand building and visual storytelling.
