Social Media Manager

Studio Corelands is looking for a highly skilled and performance-driven Senior Social Media Marketing Manager who can lead, execute, and scale our digital presence across platforms. This role is ideal for someone who understands both creativity and performance—someone who can build brand narratives while driving measurable growth through paid and organic strategies.

Job Title: Senior Social Media Marketing Manager

Company: Studio Corelands

Experience Required: 4–5 Years

Location: Dera Basii, Punjab

Key Responsibilities

Social Media Management

Plan, execute, and manage content strategies across Instagram, Facebook, LinkedIn, and other relevant platforms

Develop monthly content calendars aligned with brand goals

Oversee content creation including reels, posts, carousels, and stories

Manage community engagement, comments, DMs, and brand interactions

Performance Marketing

Plan and run high-converting ad campaigns on Meta (Facebook & Instagram Ads) and Google Ads

Optimize campaigns for leads, conversions, and ROI

Conduct A/B testing on creatives, audiences, and copies

Analyze campaign performance and generate actionable insights

Strategy & Growth

Build and execute growth strategies for brand awareness and lead generation

Identify trends, competitor strategies, and new opportunities in the market

Align social media efforts with overall business and marketing goals

Analytics & Reporting

Track KPIs such as reach, engagement, conversions, and ROI

Prepare weekly/monthly performance reports

Continuously improve strategies based on data insights

Team Collaboration

Work closely with designers, content creators, and marketing team

Guide junior team members when required

Ensure consistency in brand voice and visual identity

Requirements

4–5 years of proven experience in social media marketing and performance marketing

Strong hands-on experience with Meta Ads and Google Ads

Deep understanding of audience targeting, funnels, and conversion strategies

Experience managing multiple accounts or brands simultaneously

Strong analytical mindset with the ability to interpret data and optimize campaigns

Excellent communication and content planning skills

Preferred Skills

Experience in branding agencies or creative studios

Knowledge of tools like Meta Business Suite, Google Analytics, SEMrush, etc.

Basic understanding of design and content aesthetics

Ability to think both creatively and strategically

What We're Looking For

Someone who takes ownership, not just execution

A mix of creative thinker + performance marketer

Someone who understands business impact over just posting content

Work Location: In person