Recruitment Mantra Hiring Social Media Manager for Collab Mate
Job Role: Social Media Manager
Work Mode: Hybrid
Job Location: Sector V, Salt Lake
Experience Required: 2–4 Years
Annual CTC: Negotiable
Reporting To: Creative Head
Role Overview
The Social Media Manager will be responsible for building brand presence, driving engagement, and managing online communities across multiple social media platforms for client brands.
Key Responsibilities
- Develop and execute social media strategies aligned with brand goals
- Create, curate, and schedule engaging content across Instagram, Facebook, LinkedIn, X (Twitter), Threads, and Pinterest
- Monitor audience interactions and respond to comments/messages promptly
- Track social media performance metrics and prepare monthly reports
- Stay updated with social media trends, algorithms, and platform updates
- Collaborate with Graphic Designers and Video Editors for content creation
- Coordinate paid social campaigns with the PPC team
- Conduct competitor analysis and audience research to improve performance
Key Performance Indicators
- Monthly follower growth
- Engagement rate per post
- Reach and impressions
- Response time to audience queries
- Timely execution of content calendars
Required Skills & Tools
- Proficiency in Meta Business Suite, Hootsuite, Buffer, or Sprout Social
- Strong copywriting and storytelling skills
- Basic graphic designing knowledge using Canva or Adobe Express
- Understanding of analytics and social media insights tools
- Strong understanding of platform-specific content strategies
Eligibility
- Bachelor's degree in Marketing, Media, Communications, or related field preferred
- Prior agency experience will be an added advantage
- Excellent communication and creative thinking skills
