Job Overview
We are seeking a Social Media Manager to join our dynamic team in Surat. This is a full-time position that requires 1 to 3 years of relevant experience. The ideal candidate will have a keen understanding of social media ecosystems, particularly in content creation and social media marketing.
Qualifications and Skills
- Proficiency in social media content creation, with the ability to develop engaging and creative posts across multiple platforms
- Strong expertise in social media marketing including strategy development and execution on various social platforms
- In-depth knowledge of Instagram, with proven experience in growing and engaging with an audience on this platform.
- Strong copywriting skills, with the ability to craft compelling and effective messages tailored for various social media sites.
- Understanding of digital marketing concepts and strategies, including SEO and email marketing integration with social media.
- Skilled in developing social media strategies that align with business goals to engage current and potential customers.
- Ability to conduct trend analysis and apply insights to enhance social media presence and engagement.
- Proficiency in analytics tools to track social media performance and generate actionable insights for continuous improvement.
Roles and Responsibilities
- Develop, implement, and manage our social media strategy across various social networks to align with business goals.
- Create consistent, meaningful content that fosters engagement and strengthens brand presence on social platforms.
- Stay up-to-date with the latest social media practices and trends, ensuring our approach remains innovative and effective.
- Monitor SEO and user engagement, suggest content optimization strategies, and adjust campaigns accordingly.
- Regularly engage with users on social media platforms, responding to queries and encouraging further interaction.
- Collaborate with other departments to manage brand reputation, coordinate actions, and promote company initiatives.
- Analyze social media metrics and prepare reports to track progress and identify areas for improvement.
- Organize and conduct successful social media campaigns, driving brand awareness and audience growth.
