Social Media Manager Intern

Company Description Laneway is a next-generation business management consulting company focused on driving growth through consulting, technology, and media services. The company partners with founders, startups, and established enterprises to turn bold ideas into scalable businesses using insights, creativity, and technology-led execution. Core services include strategic business consulting, technology support for MVPs and AI-driven digital products, and media and marketing solutions that enhance visibility and brand influence. Led by a new generation of leaders, Laneway addresses modern business challenges and acts as a growth partner and venture platform. The team is committed to building, designing, and growing alongside clients to create lasting value for all stakeholders.
Role Description This is a remote internship role for a Social Media Manager Intern. The intern will support the planning, creation, and scheduling of content across social media platforms, helping to maintain a consistent brand voice and visual identity. Day-to-day responsibilities include drafting posts, assisting with content calendars, optimizing captions and hashtags, monitoring engagement, and preparing basic performance reports. The role also involves collaborating with consulting and technology teams to translate business insights into engaging social content, researching trends and competitor activity, and suggesting ideas for campaigns and community-building initiatives. The intern will learn best practices in social media marketing while contributing to the growth of Laneway's online presence and that of its clients.
Qualifications

• Social media marketing and Social Media Optimization (SMO) skills, with familiarity across major platforms (e.g., LinkedIn, Instagram, X, Facebook).
• Strong communication and writing abilities, including clear messaging and a professional, adaptable tone.
• Content strategy capabilities, such as planning content calendars and aligning posts with brand and business goals.
• Basic understanding of digital marketing concepts, analytics, and audience engagement metrics.
• Ability to work independently in a remote environment, manage time effectively, and meet deadlines.
• Collaborative mindset and openness to feedback, with interest in startups, consulting, or technology-driven businesses.
• Pursuing or recently completed a degree in Marketing, Communications, Business, Media, or a related field (or equivalent practical experience).
• Prior internship or project experience in social media, content creation, or brand management is a plus.