We're Hiring: Social Media Manager ( Only D2D Brand Candidates Preferred )
Location: Noida (In-office)
At The Cinnamon Kitchen, we're building a premium bakery brand that's driven by creativity, storytelling, and community. We're looking for a Social Media Manager who understands how to build engaging content, create a distinct brand voice, and grow an audience organically across platforms.
Role Overview
This is a strategy + execution role focused on building our social presence through compelling content, campaigns, and community engagement.
What you'll own
- Develop and execute the monthly social media content strategy
- Own our Instagram, LinkedIn, and other social media channels
- Build content calendars aligned with product launches, campaigns, and brand initiatives
- Work closely with the design, content, and marketing team to create high-quality content
- Brief and coordinate with Graphic designers, videographers, team, and agencies
- Drive community engagement by responding to comments, DMs, and user interactions
- Identify social trends and convert them into relevant brand content
- Plan influencer collaborations and creator campaigns
- Track and analyse content performance, engagement, reach, and follower growth
- Continuously identify opportunities to strengthen our brand presence across digital platforms
What we're looking for
- 3–6 years of experience in Social Media Management
- Experience working with D2C, FMCG, food & beverage, lifestyle, beauty, or premium consumer brands
- Strong understanding of Instagram and LinkedIn content strategies
- Experience managing end-to-end content calendars and campaign execution
- Excellent communication, storytelling, and copywriting skills
- Ability to analyse social media insights and optimize performance
- Experience working with creators, influencers, and creative teams
You'll do well if you
- Have a strong eye for aesthetics and premium brand communication
- Stay updated with social media trends and platform updates
- Think beyond posts and focus on building a community
- Can balance creativity with data-driven decision-making
- Thrive in a fast-paced startup environment
Why join us
- Work directly with the founders
- Shape the voice of a fast-growing premium bakery brand
- High ownership with the freedom to experiment and innovate
- Collaborative and fast-paced work environment
How to Apply
Send your resume to [Confidential Information]n
Subject line: Name – Social Media Manager
