Social Media Manager
Job Description
We seek a Content Strategist for a Fashion brand in Gujarat.
Job Responsibilities
- Develop and execute content strategies aligned with brand and marketing objectives.
- Plan monthly content calendars for Instagram, Facebook, YouTube, and other digital platforms.
- Create innovative concepts for reels, UGC videos, photoshoots, product launches, and advertising campaigns.
- Develop engaging scripts, hooks, captions, and brand storytelling concepts.
- Research fashion trends, competitors, and consumer behaviour to identify content opportunities.
- Collaborate with graphic designers, videographers, editors, and marketing teams.
- Plan creative content for Meta Ads, Google Ads, influencer collaborations, and promotional campaigns.
- Analyse content performance, engagement, reach, CTR, and conversions to improve results.
- Maintain consistent brand messaging and visual communication across platforms.
Job Responsibilities
- 1–3 years of experience in Content Strategy, Creative Strategy, or Digital Marketing.
- Experience in Fashion, Apparel, D2C, or E-commerce preferred.
- Strong creative thinking, storytelling, copywriting, and communication skills.
- Understanding of social media algorithms, trending content formats, and performance marketing.
- Ability to develop original campaign ideas and coordinate with creative teams.
More Info
Key Skills
Social Media Algorithms




