Social Media Strategy Development
- Design and implement comprehensive B2B social media strategies across LinkedIn, Twitter, Facebook, Instagram, and other platforms
- Align social media initiatives with business objectives and marketing campaigns
Content Creation & Management
- Create, curate, and manage engaging content for B2B audiences, including blogs, articles, graphics, videos, and infographics
- Maintain brand voice, consistency, and quality across all channels
Platform & Audience Management
- Oversee company social media profiles, ensuring timely posting, responses, and engagement
- Build relationships with key decision-makers, influencers, and potential partners
- Monitor comments, messages, and discussions to drive community growth
Lead Generation & Conversion
- Collaborate with sales and marketing teams to convert social media engagement into qualified leads
- Manage and optimize social media ad campaigns for maximum ROI
