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RupeeQ

Social Media Executive

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Job Description

Company: RupeeQ

Location: Noida Sector 4, Uttar Pradesh

Job Type: Full-time

Experience: 12 Years

Working Days: Monday Saturday

Working Hours: 10:00 AM 6:30 PM

About RupeeQ:

RupeeQ is one of India's fastest-growing fintech companies focused on delivering simple, transparent, and technology-driven financial solutions.

We are building a strong digital presence through creative storytelling, performance marketing, and engaging social media content. Our goal is to connect with customers through innovative campaigns and impactful communication.

Job Summary:

We are looking for a Social Media Executive who can manage, grow, and optimize our social media presence across platforms like Instagram, LinkedIn, Facebook, YouTube, and Twitter (X).

The ideal candidate should be creative, data-driven, and up to date with the latest social media trends, with the ability to plan and execute content strategies that drive engagement and growth.

Key Responsibilities:

Social Media Management
  • Manage and handle all social media platforms
  • Plan and schedule daily posts, reels, and stories
  • Ensure consistent brand voice and communication

Content Planning & Strategy
  • Create monthly content calendars
  • Plan campaigns, themes, and trending content ideas
  • Collaborate with designers and video editors for execution

Content Creation & Execution
  • Write captions, hooks, and engaging post copies
  • Guide the design/video team for creative output
  • Ensure content aligns with brand goals and audience interests

Performance Tracking
  • Monitor engagement, reach, and growth metrics
  • Analyze performance and optimize strategies
  • Share weekly and monthly reports

Trend & Market Research
  • Stay updated with the latest social media trends
  • Track competitor activities and implement new ideas
  • Suggest viral and trending content formats

Required Skills:

Core Skills
  • Strong understanding of social media platforms
  • Good knowledge of content strategy and planning
  • Ability to write engaging captions and content
  • Basic understanding of branding and digital marketing

Tools Knowledge
  • Meta Business Suite / Facebook Creator Studio
  • Instagram & LinkedIn analytics
  • Basic knowledge of Canva
  • Familiarity with scheduling tools (optional)

Communication Skills
  • Good written and verbal communication
  • Creative thinking with attention to detail

Qualifications:
  • Bachelor's degree in Marketing, Media, or a related field (preferred)
  • 12 years of experience in social media handling
  • Freshers with strong practical knowledge can also be considered

Preferred Qualities:
  • Creative and trend-aware mindset (Gen-Z friendly)
  • Passion for social media and digital content
  • Strong learning attitude
  • Ability to work in a fast-paced environment

What RupeeQ Offers:

Growth Opportunities
  • Work on real brand campaigns
  • Opportunity to grow in digital marketing and branding
  • Exposure to the fintech industry

Learning & Development
  • Hands-on experience in content strategy and execution
  • Opportunity to learn performance marketing basics
  • Work with an experienced marketing team

Work Environment
  • Creative and collaborative team
  • Open environment for new ideas and innovation
  • Fast-growing company with strong career growth opportunities

How to Apply:

Interested candidates can apply by sharing their resume and portfolio.

More Info

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About Company

Job ID: 144672869